Experience@ PIA Media MUC

PIA Media

PIA Media stands as the premier choice for companies prioritizing digital-first marketing strategies. Boasting a team of over 550 professionals, the agency specializes in crafting cohesive and cross-media customer experiences for a diverse range of leading B2C and B2B clients. Their end-to-end media approach is anchored in extensive expertise across content, technology, data, and AI.

Functioning akin to an API, PIA Media excels in connecting data and systems, as well as aligning providers and partners. This comprehensive service spectrum covers everything from devising the right media strategy and ad tech implementation to data analysis, management, and executing personalized campaigns across various platforms.

With a geographical footprint that includes offices in Hamburg, Munich, Düsseldorf, and Berlin, along with design and development hubs in Belgrade and Bucharest, PIA Media’s reach is extensive. The recent merger of blueSummit, Performance Media, and Qverse into PIA Media marks a significant milestone. This amalgamation harnesses the strengths of these individual entities, positioning PIA Media as one of the largest digital media agencies in Germany.

Project details

Employer: PIA Media MUC GmbH
Job role: Senior Project Manager SEO Development
Location: Munich // 100% Remote
Project period: 08.2022 – 02.2024
Category: Media Agency
Website: piamedia.com
Clients: Bosch ITK, Lotto Bayern and Deichmann

Completed Website Development and SEO Optimization for Three Clients

In this recently concluded projects, I focused on the development and SEO optimization of websites for three distinct clients. My primary objective was to design responsive, user-friendly websites that aligned with each client’s unique brand identity and business goals. The project involved creating visually appealing and intuitive designs, ensuring compatibility across various devices, and integrating essential functionalities tailored to the specific needs of each client.

Alongside the development phase, me and my team implemented robust SEO strategies for each website. This included conducting comprehensive keyword research, optimizing website content for search engines, and applying a mix of on-page and off-page SEO techniques. My aim was to significantly enhance the online visibility and search engine rankings of each client’s website.

We also set up and managed analytical tools like Google Analytics and Search Console to monitor the performance of each site. Post-launch, we made ongoing adjustments based on the collected data, ensuring the websites continued to perform effectively and meet the evolving needs of the clients.

Throughout the project, I maintained clear timelines and budgets for each client, providing regular updates and seeking approval at key stages to ensure transparency and client satisfaction. This project was not just about delivering websites; it was about creating dynamic online presences that drove tangible results for each of the three clients.

Tasks

  • Comprehensive management of customer projects in the area of web development including planning and monitoring
  • Close cooperation with operational developers as an interface to customer contacts
  • Quality assurance, budget controlling and preparation of forecasts & offers
  • Ongoing reporting to customer contact persons in the planning and implementation process
  • Proactive customer support and consulting as well as strategic further development of the customer
  • Support with internal and cross-departmental processes
  • Conducting qualitative reviews & process-oriented retrospectives with the operational team

Achievements

Core compentencies:

  • Leadership (Project):
  • Strategic Leadership:
  • Project Management:
  • Tech-Stack:
  • Team motivation | Leading high-performing digital development team of five
  • Building strong relationships with clients based on trust, transparency and communication
  • Planning (Scope, Ressources & Budget) | Delegation of team members | Monitoring progress
  • Wordpress | Jira | Confluence
  • Leadership (Project): Team motivation | Leading high-performing development team of five
  • Strategic Leadership: Building strong relationships with clients based on trust, transparency and communication
  • Project Management: Planning (Scope, Ressources & Budget) | Delegation of team members | Monitoring progress
  • Tech-Stack: WordPress | Jira | Confluence

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