Drive Digital Growth with Proven Leadership

Transform Your Organization with a Seasoned Digital Expert

Leadership Insights for Digital Leaders

I understand the unique challenges you face. Here are answers to questions that are top-of-mind for executives like you.

While I haven't held a formal leadership position, my career in digital marketing and project management has been rich with experiences that have shaped my leadership style.

I believe in a participatory approach, emphasizing teamwork and open communication. I've often taken on the responsibility of leading projects, coordinating teams, developing strategies, and overseeing their execution. This has taught me the importance of guiding a team through mutual respect, clear communication, and shared objectives.

My style is also shaped by my ability to think strategically and grasp holistic connections, aiming to create an environment where creativity and innovation are encouraged, while ensuring that goals are met efficiently and effectively.

An effective leader should neither be strictly loved nor feared. My aim is to earn respect through fairness, integrity, and competence. I strive to create an environment where team members feel confident to share ideas and address challenges.

Successful leadership is based on good listening, empathy, setting clear goals, and demonstrating solutions. My approach combines these aspects with a strong vision and the ability to inspire and motivate teams.

My unique combination of in-depth digital marketing knowledge, proven project management skills, and social competence sets me apart. I bring not just strategic thinking but also the ability to efficiently plan projects and lead teams empathetically.

I am motivated by the constant evolution in digital marketing and the pursuit of excellence. I share this passion with my team by highlighting the purpose and big picture of our projects, encouraging them to think creatively and innovatively.

In the first months, I would focus on understanding my team and the company culture. I plan to develop a deep understanding of existing processes and challenges through active listening, and then pursue innovative and effective strategies.

I intend to apply my extensive knowledge in digital marketing and my strategic-analytical thinking to achieve measurable results. My goal is to enhance company success through innovative approaches and effective team leadership.

With difficult employees, I rely on open communication and try to understand the reasons for dissatisfaction or conflicts. My approach is based on empathy and fairness, combined with clear expectations and goals.

If goals are not met, I analyze the reasons and derive learning opportunities. I believe in continuous improvement and learning from mistakes to adjust and optimize future strategies.

My unique combination of extensive experience in digital marketing, proven project management skills, and strong social competence enables me to deliver both strategic and operational excellence.

I gain respect as a leader through competence, integrity, fairness, and a sense of humor. I embody the values I wish to see in my team, creating an atmosphere of mutual respect and trust.

Continuous learning, flexibility, transparency, active listening, and diplomacy are paramount to me. These values form the foundation of my leadership style and professional conduct.

My team can learn from my deep experience in digital marketing and my analytical skills. I value knowledge sharing and creating an environment where continuous learning and personal development are encouraged.

My biggest challenge was the international rollout of a website in 32 countries, including developing and implementing a comprehensive SEO strategy. This project required extensive planning, coordination, and perseverance.

When delegating, I set clear, measurable goals and give my team members enough freedom to develop their own solutions. I offer support where needed and encourage independence and responsibility within the team.

The question of why I have changed positions frequently throughout my career is both valid and important. Each change was a deliberate decision aimed at broadening my expertise, gaining new perspectives, and continually evolving.

In the dynamic field of digital marketing, it's crucial to constantly embrace new challenges to stay ahead of the curve and offer innovative solutions. With each career move, I've gathered invaluable experiences, expanded my network, and deepened my skill set. These diverse experiences enable me to offer a wide range of strategies and best practices, tailored to the specific needs and goals of each project.

My aim has always been to make a measurable and lasting impact through my work. The variety of my professional experiences reflects my passion for lifelong learning and my commitment to achieving the best results for my clients.

I look forward to bringing this expertise and experience to our collaborative projects, striving together for exceptional success.

Partner with a Digital Leader

Do you have any queries or suggestions?

I look forward to your message!

Get in touch

Need help with an exciting project?

Have more questions or just want to say hello?

hallo@spendanam.com

Want to chat?

0178 4750 686

Or feel free to contact me on Xing or LinkedIn: